On November 18, China Maritime Museum launched IP products on the “China’s Time-honored Brand Store” of “Bank of China” Mobile Banking APP to develop channel sales on e-commercial platform, which provide a more convenient way for consumers to purchase CMM’s IP products online. With "IP+e-commerce" model, high-quality maritime IP products steps closer to the public.

China Maritime Museum also participated in the "Time-honored Brand of Shanghai and New Fashion Oriental Pearl Exposition" and brought IP products with maritime characteristics to downtown.